A DIFFERENT TRAIN OF THOUGHT

We are your Go-To-Market Advisor.
We see profit as something to plan for at the beginning, not to add at the end.

We identify sales opportunities with customer intelligence, portfolio analysis, and sales assessments.
We help the biggest IT/Telco companies globally, and their channels, sell business outcomes vs. high tech.

LET'S TALK

Do you measure Prospect Abandonment Rate?
2 OUT OF 3 HIGH-TECH BUYERS ABANDON THEIR BUYING JOURNEYS IN FRUSTRATION.
DO YOU KNOW HOW MANY YOU ARE LOOSING DAILY?
FIND OUT MORE
Why Customer Experience Matters
OUR CUSTOMER EXPERIENCE REPORT IS FULL OF STATISTICS, BENCHMARKS AND CASE STUDIES ON WHAT IT IS LIKE TO BUY SOFTWARE, HARDWARE, AND SERVICES FROM HIGH-TECH COMPANIES ALL OVER THE WORLD.
DOWNLOAD CUSTOMER EXPERIENCE REPORT
READ OUR LATEST CASE STUDIES
WANT TO KNOW WHAT OTHERS ARE SAYING ABOUT WORKING WITH US?
LEARN MORE ABOUT OUR MANAGED SERVICES, RESULTS AND OUR GREAT CLIENTS!
DOWNLOAD LATEST CASE STUDY
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A DIFFERENT TRAIN OF THOUGHT

We are your Go-To-Market Advisor.
We see profit as something to plan for at the beginning, not to add at the end.

We identify sales opportunities with customer intelligence, portfolio analysis, and sales assessments. We help the biggest IT/Telco companies globally, and their channels, sell business outcomes vs. high tech.

LET'S TALK

Do you measure Prospect Abandonment Rate?
2 OUT OF 3 HIGH-TECH BUYERS ABANDON THEIR BUYING JOURNEYS IN FRUSTRATION.
DO YOU KNOW HOW MANY YOU ARE LOOSING DAILY?
FIND OUT MORE
Why Customer Experience Matters
OUR CUSTOMER EXPERIENCE REPORT IS FULL OF STATISTICS, BENCHMARKS AND CASE STUDIES ON WHAT IT IS LIKE TO BUY SOFTWARE, HARDWARE, AND SERVICES FROM HIGH-TECH COMPANIES ALL OVER THE WORLD.
DOWNLOAD CUSTOMER EXPERIENCE REPORT
READ OUR LATEST CASE STUDIES
WANT TO KNOW WHAT OTHERS ARE SAYING ABOUT WORKING WITH US?
LEARN MORE ABOUT OUR MANAGED SERVICES, RESULTS AND OUR GREAT CLIENTS!
DOWNLOAD LATEST CASE STUDY
Previous slide
Next slide

Our Tailored Service Offers

CUSTOMER EXPERIENCE ASSESSMENTS

Major technology vendors invest tens of millions of dollars in driving sales through reseller channels. While they have a raft of support, enablement, and incentive programs to help resellers succeed, they generally lack insight into the risk of revenue leakage caused by a poor buying experience. Every report benchmarked against +700 conducted globally.

PORTFOLIO ASSESSMENTS

What products, software and services are you currently selling? What products, software and services could you sell? With this program we identify Portfolio ‘White Spaces.’ Where are opportunities to better upsell? Learn where you can create new, better packaged and more profitable offers and managed services for your existing clients and prospects.

CHANNEL DEVELOPMENT PROGRAMS

The company works with 100s of channel partners yearly. Our conversations reflect: moving from transactional to value based selling, increasing profit, business outcome selling, identification of Offer Portfolio Whitespaces, building or participating in marketplaces and ecosystems, identifying IP and creating or supporting partner-to-partner (P2P) relationships.

Some of Our Managed Service Clients

Some of Our Service Clients

TRUSTED PARTNER SERVICES

At Alinea Partners, we believe in building partnerships on a foundation of trust and early collaboration. Our partner services help our clients optimize their partner programs.

ALINEA PARTNERS' TV

Play Video
SOLUTION MAPPING ASSISTS WITH OFFER AND PROPOSITION DEVELOPMENT, PACKAGING, UPSELLING AND MANAGED SERVICES CREATION.
Play Video
GARBAGE IN – GARBAGE OUT: PARTNERS' ECOSYSTEM SUCCESS IS BUILT ON THE DATA IT IS MADE OF, WITH BOB MOORE, CEO AT CROSSBEAM
Play Video
THE MAKING OF OUR RECENTLY RELEASED CUSTOMER EXPERIENCE REPORT WITH JEREMY COX, FOUNDER/CHIEF ANALYST OF CX-CREATE TO TALK ABOUT SOME OF THE SECRETS IN THE REPORT.

LINKEDIN COMMUNICATIONS

Get regular personal and professional insights and thoughts from Leahanne Hobson about the topics of leadership, management, culture, team, family and core values! Leahanne is also happy to connect and exchange with you about channel development, offer development, sales and strategic marketing based on her experiences working with the biggest IT and Telco companies and their channel partners around the world.

 

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