• Customer Experience

    Would your customers say you provide them with excellent customer experience? Think twice before you say yes. Did you know that while 80% of CEOs believe they deliver superior customer experiences, only 8% of their customers agree? Where does this discrepancy come from? There are many reasons why a buyer might choose to abandon the […]

    Read More

  • When Selling Azure

    When selling Azure, are you selling complex, technical software? Or are you selling an interesting business solution? While Azure is both, closing a strategic deal at the management level is easier if you’re not leading with a technical discussion. By understanding your customers’ or prospects’ business needs, you will have the opportunity to close deals […]

    Read More