• Business Model Outdated

    Is your business model outdated? Seeing that a change is needed for growth and CX? Perhaps that means, finally, Cloud? How are you going to get there? Transformations come with challenges. Cloud solutions are the now and future, but even when you’ve made the decision to transform, it’s a huge balancing act to get to […]

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  • When Selling Azure

    When selling Azure, are you selling complex, technical software? Or are you selling an interesting business solution? While Azure is both, closing a strategic deal at the management level is easier if you’re not leading with a technical discussion. By understanding your customers’ or prospects’ business needs, you will have the opportunity to close deals […]

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  • Want to make higher margins selling #Azure? Here are a few tips: 1. Offer Azure as a managed service rather than simply reselling plain resources on Azure Managed Services will help you strengthen relationships with customers and are more attractive to prospects. And they give you a higher margin opportunity in addition to reselling incentive. […]

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  • Start selling a business opportunity. More often than not, companies selling Azure cannot be found by net new buyers – people who do not know you already. And, many are not able to close the deal, regardless whether they are being found or not. Those doing it well are taking all the prospects. These are […]

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