The name is Bond, James Bond.
Also known as 007, giving him a license to kill as a part of the Secret Service.
Now, how could that possibly relate to Alinea Partners?
Our most prominent and unique global program has run under several different titles over the years.
Now called Sales Experience Assessment, we operate in the business of customer and buying experiences, with a license to secretly shop our clients to find out who it is easy and not so easy to buy from.
So, our question to you:
What should our signature 007 title be?