It should be in yours, too.
If you want to successfully sell Azure, that is.
Selling Azure ‘outside the box’ means focusing on your customers’ business needs. This is how you can bring value to your customers beyond just new technology. Prioritizing business discussions instead of technical discussions is how to be understood by all customers, even the ones outside of IT.
This also makes talking to CEOs and other non-IT Managers much easier and creates deeper relationships to support the selling environment.
Because in the end, the right message brought to the right people is what will really accelerate your Azure sales.
So, what are you waiting for?
Step outside YOUR box and start selling Azure from a different perspective.